So you’ve got a great blog. You’ve got must-read content, you’ve got a unique voice, and you’ve got a lot to share. <i>You</i> know all of this. And you hope the world does, too, but that lonely comment chain says otherwise. Sounds like it’s time to get a little more strategic about curating that audience [...]
How To Tailor Your Blog Post For Search Engines
Have you ever wondered how to use SEO (search engine optimization) for your blog posts or, if you are structuring them in the correct format? I used to worry about that when I was writing blog posts, and trying to make sure they were crawled in the correct format when search engines visited my blog. [...]
Back That Thang Up!
Pay attention. What I say next may very well save your blogging career. If you don’t have a trusted, scheduled back up of your blog or website going right now, stop whatever you’re doing and set one up. This is a practice I suggest to everyone, but very few people take the tips (even [...]
Make Your Writing Shocking
When was the last time you saw a video or read a blog post that made you sit back and take a breath because it was so moving or powerful? Can you remember the last time you were truly surprised or shocked by a piece of content you came across? For most of us, [...]
Blogging fears: I can’t guest post anywhere
Guest posting is seen as the miracle pill that cures all blogging ills. Got no traffic? Guest post… Got no subscribers? Guest post… Got no inbound links? Guest post… but like everything else in life guest blogging takes a bit of work. A lot of work actually, but pretend I never wrote that. If you want to [...]
Blogging Fears: If I give away advice, how will I make money?
As blogging fears go, this one isn’t as common as the others but it’s one of the hardest to overcome. When you blog for business you have to get into the mind of your prospective customer, you have to understand their fears and then position the solution to those fears in the post. As you [...]
Blog Governance for Multiple Writers
The problem with herding cats is that they’re just so damned independent. While you’re off wrangling one that has decided to start unrolling all the toilet paper rolls in the house, another one is in the kitchen eating your table lining and puking it back up on the counter. Just as soon as you get that [...]
Blogging Fears: Someone will steal my posts / work / ideas
This post is part of a series about blogging fears. You can find previous posts in the blogging fears series: Blogging fears: I can’t write No one will read what I write Everyone will read what I write People will leave mean comments on my posts My site will look amateur Am I the first blogger to [...]
Yes, SEO Is Still Important For Your Blog
To many of you this headline may have been scary or seemed unimportant and for many of you, SEO is another world completely. Every year we hear the rally cry that “SEO is Dead” and so on and so forth. While that fact of the matter is that SEO practices are constantly evolving and changing, [...]
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