How to Make Sure You Never Miss a Tweet About Your Blog Content

FBBB social share

Ask any blogger how important social media is for their blog traffic, and they’ll (mostly) say very important. While search engines are key (and account for 2/3 of the traffic here at FBBB, so our SEO strategy is clearly working), social media is the third biggest driver of traffic after our subscribers. As you can [...]

How to Use a Business Blog as Part of Your Marketing Strategy

thinker

Last week, the good folks over at Social Media Breakfast Waterloo were kind enough to invite me over to speak to their members. The topic was crowd-sourced, and the chosen talk was on how blogging could be used as part of your marketing strategy. Since the audience was made up of every business size, from [...]

The Problem with Average Blogging

Average and invisible blogging

Lately, I’ve seen a lot of posts across the web that say having an opinion when blogging is bad. Maybe not so much having an opinion, as having a very forceful opinion, and then blogging about it. This is where bloggers are making a big mistake (according to some of the posts I’ve been reading). [...]

Can We Talk About Your Blogging Advice Please?

Best blogging tips

Blogging advice – we all dish it out but how do know what’s great advice and what’s not? Lately I’ve seen a lot of blogging advice along the lines of “how to be a rockstar blogger”, “how to build a superstar blog” and so on. When I’ve looked at the content it’s full of generic [...]

Read, Savour, Comment, Share – Your Four Step Guide to Blogging Success

Four steps to blogging success

You start blogging because you want to do something. Be someone. Be a part of something. It doesn’t matter what your goals are – thought leader, business leads, brand awareness, monetization, or even just a place to post thought – you blog because of a particular reason. The problem is, no matter how good the [...]

7 Things You Should Know About Social Media Profiles and Blog Traffic

social media bandwagons

A few weeks back Keith made a comment about social media traffic and I replied I’d write something for him. Yep, we now do requests over here, that’s how Joey got his Yacht  and I want one too Social media optimisation is now part of the blogging world. Social media sites are often the first [...]

Should You Care About Losing Blog Subscribers?

Best blogging tips

Yes. No. Maybe. It depends. I know – crappy answer, right? But each one can be applied to the question of losing blog subscribers and whether you should care or not. After all, as bloggers, we’re more often than not told that “it’s all about the list”. This usually refers to an email list, and [...]

10 Strategies to Market Your Blog Part 2

lots of advertising images

Last week we looked at 5 simple ways of marketing your business blog that you may not be using. I also shared the best headline ever if you read the post last week – and if not, why not?? – you’ll know that I promised to conclude this week with the second part, and share [...]

Shh! The Secrets of Viral Reports

viral reports

A free report that goes viral can bring in traffic much faster than SEO and PPC combined, making it a powerful weapon in your blogging arsenal. It can be deployed to bring you free targeted visitors, in addition to generating hundreds of backlinks that’ll help you rank better in the search engines. Viral reports are one [...]