Should Your Business Start a Blog?

Best blogging tips

Earlier this week, we looked at how you could use your blog as part of your marketing strategy (and don’t worry, non-business bloggers, you can also use the information from that post and today’s post too!). But, perhaps more importantly, is the bigger question of should a business blog or not? To answer that, let’s [...]

How to Use a Business Blog as Part of Your Marketing Strategy

thinker

Last week, the good folks over at Social Media Breakfast Waterloo were kind enough to invite me over to speak to their members. The topic was crowd-sourced, and the chosen talk was on how blogging could be used as part of your marketing strategy. Since the audience was made up of every business size, from [...]

How to Avoid Coma Inducing Business Blog Posts

I love blogs

Do you wish that your blog posts had more views? Do you wake up each day thinking that today will be the day you’ll write your breakthrough post and really make a connection with your readers? Do you sit at the keyboard wondering what you are doing wrong? Do your readers regularly need a new [...]

Top 5 Reasons Why Your Business Needs a Blog

Best blogging tips

Are you struggling to find reasons to start a business blog? Are you unsure whether it will be worth investing time, effort and money in your blog? Aren’t there too many blogs – literally millions of them – on the web that nobody reads? (There are 31% more bloggers today than there were 3 years [...]

4 WordPress Freedoms: How Many Have You Claimed?

4 WordPress Freedoms: How Many Have You Claimed?

It’s Independence Day here where I am, on American soil. Beer, potato salad, strawberry shortcake and sparkling fireworks. It’s about freedom, man. Used in the right way, WordPress is all about freedom, too. The beauty of it is the control you have over your own blog—not only in the content, but in the design and [...]

How to Grow Your Blog (And Business) One Building Block at a Time

Grow your blog and business

Why are blogs so good when it comes to growing your reputation and awareness of you or your business? Simple – they’re your property (self-hosted blogs) and offer an excellent way to share your thoughts, ideas and offerings to not only your readers, but also their readers. Which, in turn, can lead to potential leads. And [...]

Blogging As a Business? Avoid These 5 Mistakes

blogstickie

  Sure, blogging is a great way of getting business online and for some of us, it is even a business. When you offer an online service, your blog is the important face of your business. It’s what pulls people in; it’s how potential customers find you, and it’s why potential customers walk away leaving [...]

So You Want to Start a Business Blog? 4 Simple Questions To Ask Yourself

So You Want To Start a Business Blog?

Here’s the opening where I should give you some huge number that talks about how many blogs are started on a daily basis. This second line should tell you how many of them fail. Let’s just assume that both of those numbers are very large and just dive right in. Ready?

5 Business Blogging Lessons That I Learnt the Hard Way

blogger Barbie

Blogging for business is a terrific way to get content into search engines, to get found, to get read, and to get phone calls from your ideal customers. As marketing methods go it’s one of the most cost effective and is very easy to do.