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Every year I get a slew of emails with the same title. They usually appear minutes after a Copyblogger post, almost as if people are waiting for email headline instructions . The next step, the reading part, is often skipped. Why? Because although the headline has done it’s job of getting read and opened, there [...]
For most bloggers, having and using an email list is one of the key ways to monetize their blogs. From special offers on behalf of affiliate partners to selling ebooks or webinars, “The List” is everything. Without it, you may as well be trying to keep a match lit in outer space (I haven’t tried [...]
For the last two years, we’ve used the Feedburner service on this blog for folks that are kind enough to subscribe. It was the simplest and – at the time – most effective way for bloggers to offer subscription options. Then Google bought it, and it went downhill. Subscriber numbers were all over the place; [...]
Yes. No. Maybe. It depends. I know – crappy answer, right? But each one can be applied to the question of losing blog subscribers and whether you should care or not. After all, as bloggers, we’re more often than not told that “it’s all about the list”. This usually refers to an email list, and [...]
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