7 Pieces of Blogging Advice that New Bloggers Should Ditch Right Now

7 blogging tips

When you first start blogging, there can be a lot of pressure on your shoulders.

You’ve probably read a variety of posts on what you should be doing and how you should be doing it to get started. And, more likely than not, most of these posts will have confused you, as they all say different things.

While there are certainly things you should be doing when you begin blogging, there are also a number of things you don’t need to do. Here are 7 of the most common pieces of advice that you don’t necessarily need to follow.

1. Post Daily

Not when you are starting out.

There is no point is spending hours creating content when nobody’s looking anyway. And sometimes that’s not a bad thing either.

Remember, in the initial days you are testing the waters and you are bound to make mistakes. There is no need for the whole world to know.

Spend more time educating yourself about all aspects of blogging; design, content, promotion, marketing, SEO, etc.

Spend one third of your time creating content. Spend the rest of the time learning about what it takes to sustain a successful blog, developing meaningful connections with fellow bloggers and writing guest posts.

2. Comment on Blogs to Drive Traffic

Comment away, but comment for the right reason.

If you have this notion at the back of your mind that you are commenting to drive people to your own blog, then you are writing for the wrong person – the other reader. You need to be commenting for the author of the post.

Comment when you have something valuable to add.

Comment even when you just feel like saying ‘awesome post’.

You might have read that bloggers don’t like receiving comments that just say things like that. I don’t know about others, but I sure do. I dig them.

Go ahead and say that if you want to, only don’t always expect to have a long response from the blogger.

Leave a comment when you want to let the blogger know that you enjoy their posts and you think of them as a friend, perhaps a mentor. If you are being genuine (and bloggers can always sense that), they will love you for that.

3. Invest Every Second in Creating Content

If you are new, this is what you believe, right?

If you have been at it for a while, you know this is simply not true, at least not any more.

In the beginning there were a few talented bloggers, but now there are many.  Before there was a low supply of excellent writers, now it is huge. And it is becoming impossible to stand out with your content alone.

It is when you have allies in the blogging world who help spread your content that people sit up and take notice. Once you have reached that stage, you can relax and focus on your content only. Then it will be the right time.

4. Add Your Blog to Catalogues and Online Portals

People find blogs through “Word of Blog”, not by searching through millions of blogs listed in catalogues.

I admit I submitted mine to a few when I started out. I have yet to see any traffic from these places.

This is how I find blogs:

  • I look at the blogroll of the blogs I am interested in.
  • I find it through the links on the blog.
  • I follow a guest poster’s links to their own blogs.
  • I look at the retweets of bloggers I follow closely, and always find great blogs through that.
  • I very occasionally find blogs through comments.

I reckon – and feel free to disagree – you can skip this one.

5. Write Guest Posts on Famous Blogs

Not necessarily.

Most people do not bother to click and follow links to the blog of a guest poster, especially when they are ‘resource’ type blogs. Although, I’d love to be proven wrong on this one. (Have you checked my Author Bio below this post?)

It’s far better to post on relatively small sized blogs that have readers who might enjoy reading your blog as well.

Pitch to those bloggers who seem to get a lot of comments on their posts. This means they have engaged readers, who are loyal and who are more likely to pay attention to you as you have been endorsed. They are more likely to check you out as well.

6. Follow A-list blogs to stay inspired

There are many A list Wannabe bloggers who mimic the influencers. There is one big difference though; they keep telling you how they got from 19 subscribers to 6000 subscribers in 6 months.

Firstly, it’s hard to believe. Most probably these so called A-list bloggers are not counting from when they first started blogging. They are not taking into account the time taken to learn everything and form connections with other bloggers.

If a blog is making you unhappy, stressed and even depressed, dump it immediately, you don’t need them.

Connect with bloggers who are in the same boat, or who are genuine in their claims. And often they won’t be making any.

7. Write to Solve Problems

Not every post has to solve a reader problem. Yes, your posts must be value-ridden but value could also be entertainment – the post doesn’t always have to be educational.

People might stumble on a blog looking for a specific question, but they stay if they are interested in the general topic, and because they like the blogger.

I have yet to find a blog I subscribe to while looking up a specific question.

Often I search for my question, type in my ‘key phrase’ and find the answer. Then I move on. Unless, that question is related to my area of interest. In that case, I may explore further and decide to stick around.

My conclusion? I follow blogs that talk about the general area of interest. Then I get to read about things even when I wasn’t aware of these issues. Naturally when I wasn’t aware, how could I look for answers?

Moreover, I follow blogs when I like and respect the blogger a lot. The blogger has gone through the trouble of forming a sense of connection with me and I trust them for that. It feels like I know the blogger, like they are their friend. A like-minded friend, talking about the same things they are interested in.

So, with all that in mind, if you want people to follow you then:

  • Keep educating yourself.
  • Write regularly.
  • Form connections with other bloggers.
  • Be authentic in your writing and
  • Offer something of value to your readers.

Do that, and all will be well.

image: Tie Guy II


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About Marya Jan

Marya is a blogging coach and an online copywriter for small business owners and service professionals. Catch more of her posts at Writing Happiness. Grab her Free ebook 9 NEW RULES OF BLOGGING - How to Grow Your Business with Little traffic, No connections & Limited hours. Follow her @WritingH, she is very friendly. :)

  • RedheadWriting

    A. Freaking. Men. *performs “raise the roof” gesture* and props to @dannybrown for sending this my way.

    • http://writinghappiness.com/ Marya | Writing Happiness

      @RedheadWriting@DannyBrown

      Err .. may I take a bit of credit for this one? :)

      Marya

      • http://dannybrown.me/ DannyBrown

        @Marya | Writing Happiness@RedheadWriting I think Erika was giving you props, Marya. ;-)

  • Michael Henry Starks

    Awesome post!

    • http://writinghappiness.com/ Marya | Writing Happiness

      @Michael Henry Starks

      Thanks very much. Feels good to know its being appreciated! :)

      Marya

  • LauLau81

    Great post! I learned more from here… Thanks for sharing your thoughts about successful blogging.

    • http://writinghappiness.com/ Marya | Writing Happiness

      @LauLau81

      Thank you!

  • BrittanyVandy

    Such true tips! Writing is only one part and it is obvious when a new blog is over-posting and under the other parts of blogging. Your tips will help many and hopefully make blogging more enjoyable for them!

    • http://writinghappiness.com/ Marya | Writing Happiness

      @BrittanyVandy

      I am glad you agree Brittany. I am actually guilty of giving the opposite advice about a year

      ago when I said post frequently. Ouch! Eating my own words now … :)

      Marya

  • skooloflife

    You brought up some really great points in this one. A few weeks ago I hosed my entire RSS reader after 2 years of blogging and started from scratch. I did this for a couple of reasons. I wanted to connect with people I didn’t already know and I wanted some fresh perspectives. I love what you said about not having a list of A-list blogs. I think one of the best ways to maintain a unique and original voice is not to read those blogs. As far as posting everyday, that’s terrible advice. I’ve written 100′s of guest posts and believe it or not guest posts on the most popular blogs don’t necessarily convert. What has converted is guests posts on blogs that have the audience I’m trying to reach.

    • http://writinghappiness.com/ Marya | Writing Happiness

      @skooloflife

      Hi Srinivas,

      I have found that I have most people convert when I guest post on blogs with active communities – perhaps they are loyal to the blogger and follow the link to see who is it that they are endorsing?

      Many thanks for your comments. I am fan of your work. :)

      Marya

  • mivvy

    What excellent advice. I knew some of this, learnt new things. This article is an excellent reminder and bloggers should read it every few months, so that their writing and blog etiquette won’t get too relaxed.

  • GlennPWallis

    As a relative newbie to blogging, I would like to add my thanks for this article. It’s easy to fall into traps based on received wisdom or best guesses. The advice re not blogging everday is especially helpful – it is tempting to see daily posting as a short route to lots of exposure rather than a medium and long-term strategy for relationship building.

    • netvignette

      @GlennPWallis I’m a brand new blogger and I feel the exact same pressure to post everyday. It can be so frustrating sometimes being new and reading such contrasting information on the internet on how to be successful. I really wish there was a community for new bloggers to connect on the frustrations of starting out, learn together, and inspire each. It would also be nice to have mentors frequent the community and give great advice like you did, Marya, in this article. I can’t thank you enough for this information. Every little bit I can learn from established bloggers is invaluable.

  • http://www.thejackb.com/ TheJackB

    I disagree about posting daily. You are definitely going to make mistakes as you go and there is value in providing posts for the search engines to index. More importantly the way that you become a better writer is by practicing and the only way to do that is to write.’

    If you are producing a business blog then you definitely need to be more cautious about making mistakes but even so if you are honest and open you will find that people can be quite forgiving.

    I also disagree with you about commenting for the author of the post. Other commenters will visit your blog. It may not happen every time but it does happen with regularity. Be friendly, be personable and be yourself.

    Have fun with this. If you aren’t having fun than you aren’t going to last.

    • RedheadWriting

      @TheJackB Imma just gonna leave this little HubSpot report right here for you. Daily blogging? There’s nothing worse than churning out crap because you feel pressured to meet a “daily” deadline because someone (who is misinformed) said it’s what you should be doing. People can spot crap in a heartbeat and it’s best – in my experience – to write when you have something worth saying as opposed to obligation.

      And blogging is rarely about search engine results. It’s about building a community and contributing. Encouraging others to start conversations. Much like this post. Which sparked *this* conversation. SERPs are most influenced by backlinks – people sharing what you wrote. And they won’t share crap. And suddenly, we’re back to why you shouldn’t feel compelled, as a burgeoning blogger, to post daily.

      Oh – that link: http://www.hubspot.com/the-science-of-timing/

      You might find the information on daily blogging…useful :)

      • http://www.thejackb.com/ TheJackB

        @RedheadWriting There is a difference between churning out crap and producing solid content. No one said to that we should be producing crap.I understand what you are saying and I agree with it to a point.

        But the challenge is that too many people start listening to the whispers in their head that maybe their post isn’t good enough and that leads to paralysis. I hate paralysis and I hate tend to hate reports because numbers can always be played with.

        But I love conversation and I agree with you that dialogue is what leads to building a community and creating relationships between people.

        People are what social media is all about.

        • http://writinghappiness.com/ Marya | Writing Happiness

          @TheJackB@RedheadWriting

          I hear what you are saying TheJackB. In my opinion though, it is much harder to produce excellent content when one is just starting out. There are so many things to learn and the pressure to write daily can be too much – for most of us. If one can do it, go ahead by all means. I am just saying we don’t have to. Thanks for sharing your thoughts. :)

          Marya

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  • Imask4

    A very nice article with a nice conversation going on about daily posting. To write a good piece of blog post daily is a hack of a job, but no wonder if it is done it pays you back.

    Those who cannot write daily, at least they can make their mark but curating and sharing others good work on their blog. It will fill the gap and at the same time you would be building good relationship with you fellow bloggers for sharing their content.

  • http://www.InternetInfopreneur.com/blog/ drmani

    Awesome post, Marya. And yes, I clicked on the link in your bio ;-) The most counter-intuitive of all lovely suggestions you made is the one I love the best (and agree with absolutely)… “If a blog is making you unhappy, stressed and even depressed, dump it immediately”

    I’ve blogged since 2003, and dumped more blogs than I currently maintain, always for this very reason. Thanks for sharing this, and I’m off to explore your blog in greater detail now :)

    All success

    Dr.Mani

    • http://writinghappiness.com/ Marya | Writing Happiness

      @drmani

      Thank you drmani. And also thank you for emailing me personally, much appreciated! :)

  • maidoesimple

    I once had the pressure to write at least 3 times a week as well, but when it became clear I just couldn’t make it, I realized that it wasn’t really worth to lose sleep over it.

    What I would do now, if I was starting with a blog, is to have at least 10 posts published when I start so not to have a feeling of emptiness for its visitors.

    Posting regularly is important but writing is an activity which needs to be inspired, and if you don’t feel like to, or you have other more important things to do, you shouldn’t feel too bad about it.

    • http://writinghappiness.com/ Marya | Writing Happiness

      @maidoesimple

      That’s excellent advice and something I should have said in the post. Especially before you embark on your guest posting journey, have your blog ready with 7-10 high quality posts. This will help when you have people coming over to check your blog, they will have something to browse and find it easier to make up their minds about your content.

      Thanks for your comment – much appreciated. Cheers

  • thepodcastguy

    This is so relevant and timely – in fact it’s so NOW! Marya, every one of your points resonated with me but the two achieving coveted ‘favourite’ status were about guest posting (5) and commenting on blog posts (2).

    Let your personality and passion shine through, create a blogging schedule though don’t overdose on the frequency, and create real and meaningful relationships with people who, as you will they, they will help you grow.

    Each element is relevant to my podcasting community, too – and I’ll be making sure they read your mantra.

    I’m hooked on this blog, now. Thanks for nothing – ha ha!

    Great post.

    • http://writinghappiness.com/ Marya | Writing Happiness

      @thepodcastguy

      That is the perfect summary to my post thepodcastguy – my old English teacher would be highly pleased! :)

      • thepodcastguy

        @Marya | Writing Happiness Marya, it was an honour to reply to such an inspiring post. I love how people are only now starting to fully understand the opportunities – and challenges – of this medium. Podcasting is many years behind – but I’m confident people with passion to share, like you and me, can make a big headway for multi-dimensional communications into the future.

        Have a fantastic day and thanks for Liking my comment!

  • VeehCirra

    Wow, am just glad I read this, sometimes what works so well for someone may not necessarily yield any meaningful results to another,am a newbie am I have sadly made some of these mistakes, now I know better :)

  • http://www.thewordchef.com tsilvestre

    Sad to say I drank some of that kool-aid (you know…guest post! comment! et al…) and it worked, but not really the way I was promised it would. Building a blog and an engaged community takes time and hard work. There aren’t really any short cuts. As long as you have your eyes open to that (and you stay away from Kool-aid vendors), you’ll be much more satisfied with the results you get.

  • http://www.vidyasury.com/ Vidya Sury

    I like! I follow much the same thing, although I am guilty of exploring ways to get noticed. Luckily, I gave up pretty quickly because I realized I was happy just writing my blog, and making close connections with people I got on well.

    Love the post, Marya!

    • http://writinghappiness.com/ Marya | Writing Happiness

      @Vidya Sury

      Thank you very much. :)

  • http://www.probloggingsuccess.com/ Jane | Problogging Success

    New bloggers will get immense benefit from senior’s advice. Instead of repeating the same mistakes committed by experienced people, newbies can fare well by taking advice from seniors.

  • http://www.ipnostudio.com/ hypnodude

    Very interesting post, I agree with every point, especially about Blog catalogs and writing daily. Blog catalogs have sent my website a very, very small amount of traffic, and only a couple of them; I don’t know if the others are worth for backlinks or not but I doubt it. As for writing daily if I’m well informed many high profile bloggers pay ghostwriters to publish daily because they are as busy as we common bloggers are, and not every day is a good day to write. If what I write isn’t found by search engines then it’s worthless, imho. It might be that one day I’ll have such a big blog that my content gets found automatically but for now better stick to quality over quantity.

    Have a great day! :)

  • http://www.TheSalesLion.com/ Marcus_Sheridan

    Marya, I just wanted to say this little post could save a lot of sleepless nights for beginning bloggers. You’ve done a lot of people a serious service here. Well done!!

    Marcus

    • http://writinghappiness.com/ Marya | Writing Happiness

      @Marcus_Sheridan

      My pleasure Marcus. Cheers

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  • Ardnazproductions

    Thanks, Marya!  This is good information.  I am thinking about hosting a blog.  I definitely had in mind the idea of a information site, but also a discussion forum.  Your post gave me a lot of insight.
     
    Zandra

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  • http://trafficvalue.net/ kelly

    Post has good list that new blogger should follow. I liked the point mention that commenting should add meaning to the blog so that add value to the post

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